
'The reason I began on ebay was that I had applied for shop lease in Aylesbury and began buying stock before the lease has been signed - a huge mistake. Unforunately it all fell through and i was left with many of shoes and no shop so ebay was the only way forward. I spent the next 18 months selling on ebay and holding shoe parties for family and friends. Finally on 18/9/06 I opened Luna at 8 Bourbon Street in Aylesbury. Samantha Ballhausen - founder and managing manager of Luna- Style Limited.